SALTO·GTM

Industries · B2B SaaS

GTM systems for SaaS companies scaling past founder-led sales.

What we hear from b2b saas teams

  • Founder is still the primary salesperson past €1M ARR
  • PLG signups aren't converting into sales-assisted revenue
  • HubSpot or Salesforce has become a graveyard of stale deals
  • Content ranks on Google but doesn't show up in ChatGPT or Perplexity

How we approach it

  • Define the ICP from actual product usage and won/lost data, not a persona slide
  • Design a PLG + sales-led hybrid motion matched to your deal size
  • Wire enrichment and intent signals into the CRM so reps chase the right accounts
  • Build an AEO/SEO content engine that compounds pipeline, not just traffic

Let's talk about b2b saas.

20 minutes. No pitch. Just diagnosis of what's actually blocking pipeline.